A destination for discovery, adventure and imagination

With the launch of BR Home, Banana Republic has solidified its position as a luxury lifestyle brand. BR Home is an amazing collection of home categories designed and curated by the company and made by the best artisans and craftspeople in the world.

“Our expanded Home collection is central to our vision to be the premier lifestyle brand that positions BR as an experiential and cultural cornerstone in our customers’ lives,” said Sandra Stangl, President and CEO of Banana Republic. “Banana Republic is a destination for discovery, adventure, and imagination.”

BR Home has released a new spring line of high-quality bedding, rugs, pillows, and other home accessories to help customers make their homes a place of comfort and style. Fine European linen, plush cotton cashmere, and organic cotton are just some of the high-quality materials and natural fabrics that the company is committed to using.

“Discovery and self-expression are an integral part of our customers’ lives at home, work and away,” said Aaron Rose, Head of Commerce & Experience for Banana Republic. “We know our customers care deeply about great style, design, and quality in all aspects of their lives, and we are excited for BR Home to be a central part of their personal lifestyle.”

The new pieces join those introduced in the fall as part of ART, Selected by Banana Republic, a showcase of the talents of contemporary artists and photographers.

The BR Home collection is now available online and in some U.S. stores. For $40, you can buy a set of washed cotton pillowcases, and for $7,550, you can buy the most luxurious, hand-woven, oversized carpets from the Atlas Mountains of Morocco.

Discover more: Banana Republic

In House Editorial Team

IMPERIUM brings together some of the world's most fascinating brands and assets. Each Edition of IMPERIUM, we present the finest products and services the luxury market has to offer in an easy-to-read manner.

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