The Respect for Quality, Innovation, & Distinction

During the incredible relationship that began in 2021, TAG Heuer and Porsche came together to form a worldwide partnership. This partnership was a celebration of their heritage as well as their respect for quality, innovation, and distinction. In collaboration, they are pleased to introduce their brand-new show-stopper, which is the TAG Heuer Carrera Chronosprint x Porsche, which was developed in two different iterations.

Commemorating the monumental occasion of the 60th anniversary of the TAG Heuer Carrera line as well as the Porsche 911 (which was once referred to as the 901), this launch pays tribute to the historic commemoration. The incomparable timekeeping experience that these watches provide is a result of their combination of components from both the watch and the automobile.

With the new version, speed and accuracy come together, expressing the essence of the extraordinary feat that the first Porsche 901 accomplished: achieving 0-100 kilometres per hour in just 9.1 seconds. This is an improved milestone as the history of the 911 develops.

Through its persistent dedication to performance, accuracy, and innovation, the Porsche 911 has been able to fascinate aficionados ever since it was first introduced in 1963, when it was a pioneering vehicle. This legendary automobile further surprised with its acceleration to 100 kilometres per hour in just 9.1 seconds, completing the power, agility, and engineering prowess of the early 911.

The remarkable acceleration of the Porsche 911 demonstrated Porsche’s dedication to both performance and innovation. It was a game-changer for subsequent versions of the 911, breaking new ground in terms of speed and driving dynamics and pushing the boundaries of what was possible.

It wasn’t until 1963 that the Heuer Carrera made its debut. It was a design that had been taken into serious consideration and was a clear reflection of Jack’s worldview. With the historic Carrera Panamericana race serving as inspiration, Jack Heuer came to the conclusion that it was the ideal name for a watch that embodied the spirit of racing, was practical and utilitarian, had a design that was clean and readable, and did not have any additional aspects that might divert the attention of the wearer.

Exactly sixty years later, in the year 2023, TAG Heuer once again pays respect to Porsche’s remarkable achievement in terms of speed. The TAG Heuer Carrera Chronosprint x Porsche watches are a standout because they bring to life unique designs and creative timepieces. TAG Heuer’s unyielding quest for quality is fused with the spirit of Porsche’s revolutionary achievements in both the Steel and Gold Editions of the watch. Both editions reflect the legendary status of the Porsche 911 and its extraordinary performance legacy.

The TH20-08 movement accurately replicates the acceleration of the Porsche 901 from 0 to 100 kilometres per hour, which takes 9.1 seconds. This movement was designed for exact measurements of short time periods. Its centre hand accelerates rapidly, then progressively slows down over the course of sixty seconds, and then it resumes itself very quickly. The design that was selected guarantees that the dial can be read at a glance.

The movement’s unique mechanism, which consists of two wheels fashioned in the shape of snails, produces a compelling decelerating motion for the middle hand. The so-called LiGA technique, which is extensively employed in the MEMS sector, is the cutting-edge technology that is utilised in the production of these wheels. TAG Heuer has established a new benchmark in the watchmaking industry with the TH20-08, which exemplifies the brand’s dedication to precision, superior workmanship, and fascinating design.

Not only does the envisioned pair of clocks pay tribute to its historic history, but they also emit an even more thrilling spirit. They are crafted with sleekness, assertiveness, and incredible memorability. Both steel and gold variants of these clocks are available, and each one features a distinctively different design approach.

One of the most captivating aspects of these watches is the face, which features a visual representation of speed and acceleration. As a tribute to the very first Porsche 911, the red lines on the flange are a reflection of the feat of going from 0 to 100 kilometres per hour in under 9.1 seconds. This dynamic component gives the clock a sensation of motion and vitality that it did not have before.

The watch features additional modest red elements that add a touch of automotive influence. These details may be seen throughout the timepiece. On the subdial at six o’clock, there is a reference to the legendary dashboard of the Porsche from the 1970s. On that dashboard, the region of about fifty kilometres per hour was frequently emphasised to signify the speed that was advised for use in urban areas.

A further tribute to the illustrious history of sports cars can be seen in the red section of the subdial that is located at nine o’clock. This draws your attention to the critical engine limit, which is the limit beyond which damage may occur. The decision made by TAG Heuer to position the red line at 6.8 hours was not made by some random coincidence. There is a limit of 6800 revolutions per minute, as this phrase indicates. The watch’s counter hands, which are not to be forgotten, take their influence from the shape of a vehicle dashboard. This helps to complete the overall aesthetic of the watch, which is the design of an automobile.

The TAG Heuer Carrera Chronosprint x Porsche pushes innovation to new heights with its double glassbox, which adds to the wonderful surprises that are already there. As a tribute to similarly domed hesalite crystal designs from the 1970s, it is referred to as a “glassbox” due to the fact that it is made of crystal glass that is curved and dome-shaped. It has been redesigned to have a curve that flows over the tachymeter scale in a smooth manner, and it goes around the edge of the dial, blending in with the case.

This cutting-edge design, which is a first for the TAG Heuer Carrera, allows for a straightforward reading of the indications on the dial via the front glass while also providing a mesmerising glimpse of the sophisticated mechanisms that are contained within the watch through the caseback glass. A specifically carved dedicated mass that is supposed to resemble the famous three-spoke steering wheel of Porsche is included on the caseback of the watch.

In order to pay respect to Porsche and resonate with aficionados and connoisseurs of the renowned sports vehicle, both watches will include a calfskin leather strap, which will be featured in brown for the gold version and in black for the steel edition. The original number “911” will be imprinted on the strap.

In contrast to the gold model, which emanates a refined elegance with its beige shimmery dial and flange, the steel version features a silver shimmering dial and flange. Each of these two one-of-a-kind timepieces is delivered in specifically designed and co-branded TAG Heuer x Porsche packaging. The packaging has delicate elements of gold and steel that are suggestive of the watches it contains.

In a seamless blend of horological skill and automotive brilliance, the TAG Heuer Carrera Chronosprint x Porsche marks the peak of a partnership between two iconic brands. This watch is a tribute to the enduring relationship between the two companies. TAG Heuer and Porsche once again underline their shared heritage and love for racing by means of a commitment to perfection, performance, and timeless design that they both share.

Together, they made something that was more than simply a watch; it was a genuine representation of their knowledge and love. The unyielding quest for greatness is exemplified by these watches, which serve as a concrete tribute to the spirit of speed, precision, and enduring heritage.